“Rookie panel”

Analysing media usage behaviour of young people by means of a "Youth Panel”


In order to better assess media usage behaviour and the interests of young people this project uses a "Youth Panel". Together with partners from industry, research is regularly carried out to ascertain important information and trends for the media industry.

Partners
  • IP Austria
  • Verlagsgruppe News
Runtime
05/01/2007 – 09/20/2007
Status
finished
Involved Institutes, Groups and Centers
Institute of Media Economics